Thursday, April 26, 2012
Facebook Ads For Etsy Step Two
Avoid things like "Click Here" or "Click Now" or "Like It" and stick to simple text that represents your product. Using your tag line might work if you have one. You are limited to 90 characters and that includes spaces. You do have a character count to show you how many you have left.
You may end up changing this multiple times during the campaign. I change mine about once every two weeks or so. I also change out my picture. I want to keep it fresh. You can actually over saturate your target audience to the point that they ignore your ad.
Leave landing view on Timeline unless you have a landing page ap of some kind. If you don't know what I am talking about, there will be a post about it soon. Take your time and make sure you have what you want for the picture and text. Take a couple of days and try a few different ones and see what you think before you commit.
That is all for today. The series will continue tomorrow. Let me know if you have any questions.