Steampunk Oddities. It was a split off from my original shop Tangled Metal. The idea was to separate my chainmail from my steampunk items. It did not work as planned.
I had great intentions, I really did. I figured if I was making 25 to 30 sales a month with one shop I could make 50 to 60 sales a month with two shops. That didn't happen. In fact, my sales actually went down quite a bit. It was a complete failure. However, what I learned from it all made it a complete success also.
Over the next couple of weeks I want to share with you all the things I did wrong and I could have done better. My hope is that you can learn from my mistakes and save time, energy and money with your shop. So, come back tomorrow and see what I have to say about my first mistake: Opening a second shop.