Wednesday, October 9, 2013
Christmas On Etsy
Yes, believe it or not it is time to start thinking about your Christmas sales campaign! It's time to start thinking about what items you are going to be featuring, what type of gift wrapping services you are going to offer and much more!
I generally offer to do free wrapping. For me, it is quick and easy and helps to add that little extra something that gives your customer a smile. You can purchase inexpensive wrapping paper from the dollar store so you won't be out much and it might just be that extra something that makes the sale happen!
You may also want to think about posting mailing times. Most people forget that the mail slows down a bit around Christmas. So you might want to post cut off dates for your customers to get their items in time. With Etsy allowing mailing upgrades it is a good idea to have a link to your mail upgrades in each listing.
Of course there is a lot to think about between now and then. It is just time to start switching gears and getting ready. I am sure you're all going to have a Black Friday sale too! That is something that really needs to be in your planning stages right about now.
Over the next few weeks I will be posting articles specifically about getting you7r shop ready for the holidays so I would really appreciate any and all suggestions and questions. As always you can leave them here as a comment or send me an email to MarketMyShop@gmail.com