Yesterday we talked about some ways to get links back to your Etsy shop to help increase your Google Pagerank. What I didn't mention is that your Pagerank is not really all that important and that a few good quality links mean more than hundreds or thousands of poor links.
What I mean by that is if you have a link from sites that bring you customers it is better than having links from sites that bring you nothing. There are link farms that will put up a link to anything. They don't have any categories or subjects, just links to your site. These things can actually hurt your Pagerank and can even potentially get your site blocked from Google all together just because of your association with them.
If you see ads for "Get 1000 Links Now" or "1000's Of Social Network Links For Only $19.95" stay away from them. These do NOT help your SEO. If you want more traffic faster than building it organically then buy some adspace on a website that relates to your medium of art. Better yet, buy some Google Ads or Facebook Ads and target your market.
The very best ways to get links to your site is to ask for them, talk about your shop on Facebook and Twitter, and just plain old word of mouth. Comment on blogs. Write an article about your shop and submit it to online news media.
That is it for today. Check back next week for more tips for marketing your shop.
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